Google Business Profile
Full profile optimisation including category selection, service area definition, photo strategy, Q&A management, weekly post publishing, and attribute hygiene.
We build the local authority that puts your business in front of searchers in your area — systematically and sustainably.
Win in Your Backyard First
Local SEO has three components that Google's algorithm weighs: proximity (which you can't control), relevance (which comes from your GBP, on-page optimisation, and content), and prominence (which comes from reviews, citations, and local authority signals that we build).
We focus where the most leverage exists — getting your relevance signals and prominence indicators to match and exceed your nearest competitors in every target area.
What We Do
Full profile optimisation including category selection, service area definition, photo strategy, Q&A management, weekly post publishing, and attribute hygiene.
Competitor analysis, ranking factor audit, and a structured programme to improve your position and visibility radius in Google Maps results.
Consistent NAP (Name, Address, Phone) citation submission across 150+ local directories, industry directories, and data aggregators.
Geo-targeted landing pages for each service area optimised for "service + location" keyword patterns that drive map pack and organic rankings.
Review request campaigns, response management, and platform-specific review building for Google, Yelp, TripAdvisor, and industry-relevant review sites.
Centralised local SEO management for businesses with multiple locations — consistent branding, individual location optimisation, and consolidated reporting.
Our Process
GBP health check, citation consistency audit, competitor ranking analysis, and review profile assessment to baseline your current local presence.
GBP optimisation, citation corrections, on-page local signals, and schema markup implementation — all quick wins deployed in the first 30 days.
Ongoing citation building, review generation campaigns, local content creation, and link acquisition from local and industry sources.
Monthly ranking reports, GBP insights review, citation monitoring, and roadmap updates based on competitive changes in your local market.
FAQs
GBP optimisations can show ranking improvements within 4–8 weeks. Citation building takes 1–3 months to propagate fully. For competitive markets with well-established competitors, achieving consistent map pack positions typically takes 3–6 months. Less competitive local markets often show faster results.
Yes — multi-location local SEO is a specialism within our local search service. We manage each GBP profile individually, build location-specific citation profiles, create geo-targeted landing pages for each location, and report on each location's performance separately while managing the programme centrally.
A website significantly strengthens local SEO and is strongly recommended. However, Google Business Profile alone can drive meaningful local results — especially for service businesses in lower-competition markets. We can advise on the best approach for your situation.
Start With a Free Audit
We'll audit your Google Business Profile, local citations, and map pack rankings — and show you exactly what's holding you back.