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Real Estate

Property portals and lead systems that generate qualified enquiries.

We build the digital infrastructure that puts your properties in front of the right buyers — powerful search, lead capture, and local SEO.

Real estate property portal and estate agency website development
20+Property portals and agency sites delivered
3xAverage increase in qualified property enquiries
Top 3Local map pack positions for estate agency clients
60%Of client leads originating from digital channels

Digital for Real Estate

The digital stack that turns property searches into qualified buyer and vendor leads.

Real estate is a fiercely competitive search market. Portals like Rightmove and Zoopla dominate organic results, which means estate agencies need an exceptional local SEO strategy, a high-performing website, and paid advertising to stay visible to buyers and vendors in their target areas.

For developers and PropTech companies, the challenge is different: building search and filtering experiences that handle thousands of listings, map-based browsing, saved search alerts, and valuation tools — all at speed and scale. We've built both.

What We Do

Technology and marketing built for the property sector.

Property Listing Portals

Custom-built property search portals with advanced filtering, map-based search, saved properties, email alerts, and enquiry management — for agencies and developers alike.

IDX / MLS Integration

Live listing syndication from Rightmove, Zoopla, OnTheMarket, and US MLS systems via RETS/RESO API — keeping your site's listings always current without manual updates.

Real Estate SEO

Neighbourhood and area page strategy, valuation landing pages, local search optimisation, and link building to rank for high-intent property search terms in target postcodes.

Lead Capture Pages

High-converting landing pages for vendor valuations, buyer registrations, new development launches, and off-plan sales — with CRM integration and automated lead routing.

Google & Meta Ads

Property acquisition and vendor lead gen campaigns across Google Search, YouTube, Facebook and Instagram. Retargeting campaigns for property viewers who didn't enquire.

CRM Integration

Connection to Salesforce, HubSpot, Reapit, and Jupix CRM systems — ensuring enquiries from web forms, chat, and paid ads flow directly into your pipeline without manual entry.

How We Work with Real Estate Businesses

Portal-quality builds with agency-speed delivery.

Portal Architecture

Mapping listing data sources, search UX, user roles (admin, agent, branch manager), and integration requirements before scoping the build.

Build & Integration

Frontend and backend development with live listing feeds, search indexing, map integration, lead management, and CRM pipelines — delivered in phased milestones.

SEO Foundation

Technical SEO, local landing pages, Google Business Profile optimisation, and schema markup for properties and offices — building organic traffic from day one.

Paid Lead Generation

Google Ads and Meta campaigns launched alongside the site — targeting buyers, vendors, and landlords by location with conversion-optimised messaging and landing pages.

FAQs

Real estate digital questions.

Yes. We regularly build property portals with map-based search using Google Maps or Mapbox, polygon/radius search, advanced filtering by price range, bedroom count, property type, and tenure. Search results can update in real time without page reloads for a portal-quality experience.

Outranking the portals organically is extremely difficult. However, estate agencies can dominate the local pack (map results) and rank for hyper-local terms like "[Town] estate agent" and "[Neighbourhood] property valuation" where portals don't compete directly. This is where our local SEO strategy focuses.

Yes. Multi-branch estate agencies are a core client type for us. We build area-specific landing pages for each branch, optimise individual Google Business Profiles, and run geo-targeted ad campaigns per location — all managed centrally with branch-level reporting.

Generate More Property Leads

Let's build the portal and paid strategy that fills your pipeline with qualified enquiries.

Free property digital audit for estate agencies and developers. We'll assess your current visibility and identify your highest-impact next steps.